12 Best Vitamin Brands in 2023

 

Best brand for budget vitamins: Amazon Elements

  • Why we chose it: Amazon Elements offers customers very affordable supplements that have gone through testing for quality and efficacy.
  • Certifications: USDA organic, non-GMO, vegan, and gluten-free.
  • Product range: multivitamins, vitamins, and powders.
  • Price range: around $7–$36

Amazon Elements is a relatively new brand, and its products are available to buy online using an Amazon Prime account.

It claims its vitamins and supplements have undergone thorough testing, although they do not have USP verification.

The company also says that it manufactures its products in a facility in the U.S. that follows GMP guidelines. Each product has a COA accessible via QR labels on the packaging.

Amazon Elements offers a variety of products, including:

  • multivitamins
  • biotin
  • iron
  • prenatal
  • omega-3s

Pros

  • the company’s manufacturing facility adheres to strict GMP guidelines
  • products carry a (COA) that is accessible on individual packaging
  • the company offers a good variety of products
  • they are very affordable

Cons

  • products do not carry USP verification
  • some products contain palm oil
  • some customers report that the multivitamins are difficult to swallow because they are too big and do not have a coating
amazon elements vitamin bottle over green background

Best for omega supplements: Nordic Naturals

  • Why we chose it: Nordic Naturals offers high quality omega supplements for a range of diets.
  • Certifications: non-GMO verified with some products carrying the NSF certification for sport.
  • Product range: fish oil and omega-3s, probiotics, multivitamins, vitamins, and minerals.
  • Price range: around $13.56–$58

Nordic Naturals sells a wide range of omega supplements, including options suitable for vegetarians and vegans.

The company provides its own COA for every product on request. ConsumerLab.com has also tested and verified some of these products.

Nordic Naturals also sells a range of dietary supplements alongside omegas, including:

  • probiotics
  • collagen
  • vitamin B complexes
  • multivitamins

On the company website, Nordic Naturals states that omega-3 fatty acid supplements from marine-based sources are the easiest for the body to absorb. It also states that Nordic Naturals omega-3 supplements come from sustainably-gathered marine sources.

Pros

  • COAs for each product can be viewed online
  • products are third-party tested
  • one of the few companies to offer plant-based Omega-3 supplements for babies
  • some customers who reviewed the fish oil product report that the capsules are easy to swallow and state they have noticed an improvement in their overall health since taking them

Cons

  • the company offers fewer products than some other brands
  • some reviewers report no difference in overall well-being after taking the fish oil capsules for some time
  • other reviewers report the fish oils smelt and tasted unpleasant

nordic naturals vitamin bottle over green background